World is going digital, all the brands are consistently working towards their digital growth and their brand awareness. With so many digital reviews and feedback systems, customers now survey through digital over view of the product and then take the product/service. The digital awareness trend is increasing on a larger scale as compared to the years before. Gone are the days of physical existence, today online existence is equally important with physical existence of any product/service. Understanding this change in the commercial industry, we see existing firms going digital every day. They work every day to increase brand awareness through social Media. Elders now learning the digital trend to scale. Considering digital awareness and digital world as the trend, the next generation or tomorrow’s generation must learn the trend and be ready for future. In this light, various international schools, conduct the digital workshops for middle graders. The students of grade 5 to 9 are learning the digital skills and working on the live projects to understand the brand awareness.
Here are the skills which middle graders are learning through digital workshops:
- Social media usage:
Social media plays an important role in the digital branding, social media is used to for branding and getting connected with customers and market easily. They get the insights and reviews of their service easily through the posts on the social media platforms. Students got to know different types of social media platforms available and did research on the same.
- Technical terminologies:
There are various technologies available to learn the digital world and skills. The students got a glimpse of the various technological ways. The speakers in some cases show the live example of working brands and their potential reach through digital branding and awareness.
- Case studies:
Along with the digital world comes the working of famous and loved sites like Facebook, Instagram, Reddit working. The students learned the digital world through famous case study examples of famous sites. They gain interest in the technical aspects of various coding languages through such technical workshops.
- Languages and coding:
They know and learn various programming languages. But with such an exposure they learn more about the applications of the coding in the real world. They understand the aspects of the database maintenance through websites, their working in the digital world and its usage. The students get motivated to learn about the programming languages through such workshops.